The idea of this website turns my brain on.

You don't remember that marketing campaign? Ideas that turn your brain on or something like that. Maybe 2001 or after. I'll have to find the a picture

I’m specifically referring to the (in?)famous posters for that campaign that had lamp pull-chains coming our of the temples of the models.

I remember being at Copper Tank (iirc) when that was unveiled, and the engineers, at least, all looked at one another and went “wtf?”.

Exactly! I was at the copper tank! Super funny